Biography
Jeff’s been with Havas Media for more than 21 years, working across a diverse array of clients like Fidelity, Goodyear, Titleist, FootJoy, Avocados From Mexico and many more. His role sits at the intersection of buying and sponsorship, helping drive meaningful content and IP balanced with efficient media. His work includes leveraging the fleet of Goodyear blimps with partners, sponsoring multiple college bowl games, deep expertise in the golf space, and buying media across the biggest sporting events in the country.
All session by Jeff Gagne
THE FUTURE OF SPORTS PROGRAMMING: WHAT’S NEXT?
12:00 pm - 12:45 pm PT