THE MELTING POT OF OTT, CABLE, AND LINEAR TELEVISION
The lines between linear television and OTT services are blurred more than ever with digital services offering network/cable streams with DVR capabilities. Alternately, traditional linear services have their own apps and are buying into OTT services and content. What does this say about the viewing habits of today’s consumers? Are broadcasters and distribution companies responding effectively? Where do advertisers fit in?
Bernarda Duarte, Director, Content Acquistion, Roku
Domenic DiMeglio, SVP of Distribution and Operations, Digital Media, CBS Interactive
Moderator: Colin Dixon, Founder and Chief Analyst, nScreenMedia