MUSIC / GAMES / TV & VIDEO / RIGHTSTECH: SEPT 25-27, 2017

THE FUTURE OF INFLUENCER MARKETING

27 Sep 2017
3:45 pm - 4:15 pm
CLASSROOM C/D

THE FUTURE OF INFLUENCER MARKETING

This panel of executives and representatives working with digital influencers with significant followings will discuss how they work with brands, including different strategies such as sponsored posts versus contests versus public appearances. How do brands judge the success of these campaigns in terms of engagement – likes, comments, etc.? What is the future of influencer marketing?