The Evolution of Streaming: Breaking Down OTT, Subscription & Ad-Supported Streaming Models (SVOD/AVOD/FAST)
According to a recent Forbes Home report (August 2024), an overwhelming 99% of U.S. households now subscribe to at least one or more streaming services. With streaming services having achieved a near-ubiquitous presence in American homes, from where will future growth come? This panel of industry leaders will discuss the state of business and look ahead to the drivers of future growth for SVOD (subscription video on demand without ads), AVOD (free ad-supported video on demand), AdSVOD (subscription video on demand with ads) and FAST (free ad-supported linear streaming). What business models and pricing strategies are likely to drive adoption and user growth? How will the different services distinguish themselves and attract loyal subscribers? What innovations, business models and features will fuel growth in the marketplace?
Panelists:
Sherry Brennan, Consultant, S Brennan Media
Geoff Clark, CEO, acTVe
Mike Pears, EVP, Distribution and Content Sales, AMC Networks
Moderator:
Elaine Low, Staff Writer, The Ankler