Tony Parisi

Tony Parisi is the Head of AR/VR Marketing and E-Commerce Innovation, Operate Solutions at Unity, where he oversees the company’s strategy for virtual and augmented reality implementation across industry verticals, including brand advertising and monetization. As a virtual reality pioneer, serial entrepreneur, and angel investor, Parisi co-created 3D graphics standards, including VRML, X3D and glTF, the new file format standard for 3D web and mobile applications. Parisi is the author of O’Reilly Media’s books on Virtual Reality and WebGL: Learning Virtual Reality (2015), Programming 3D Applications in HTML5 and WebGL (2014), and WebGL Up and Running (2012). He was named one of Next Reality’s 30 People to Watch in Augmented Reality in 2019 and 2020.